Digital Content Strategy
Talk more about your products.
Once we have a clear understanding of your brand, objectives, and audience we get into the more technical aspects of content strategy
Blog posts are specialized pieces of content designed to engage readers, attract links and make others want to interact with your site and/or brand. If you need help identifying blog topics or writing posts, we can manage a host of professional blogging services for you.
Linkbait is content specifically designed to bring links to your Web site.
Some pieces may be designed for an industry journal, a well-known blogger, a national newspaper, or specific social news or bookmarking sites. We can identify a custom linkbait strategy, create the content, recommend on-site changes in preparation for the campaign and show you how to market it.
Content is good, optimized content is better if you want to rank for competitive keyword sets. We can show you how to optimize your existing content and create additional content that addresses the needs of your users.
If in-house resources are low or you are under a time crunch, we can also take the time to get to know your audience and write content for you.
We can help you create authoritative resources that establish your site as the “go-to” site on a particular subject, attracting both links and a loyal user base.
Our content analysis & strategy deliverables typically include
We do our homework and pour through your data, your social channels, competitor and industry insights, market research data sources, and surveys or focus groups findings.
Competitive Gap Analysis
Many organizations feel the need to tactically implement an editorial calendar to fill a content quota, but we recognize that without a strong, data-driven content strategy this can be an incredibly wasteful investment.
Content Strategy Methodology
Content Creation Services
We’ve driven over 583,284 leads for clients through digital marketing.
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Expertise based on experience
We are e-commerce services provider in Canada, the social connectors behind the scenes, casually introducing campaigns to the right audience at the web. We’ll take care of everything you need to get your website up and running.